Jessica Goldstein Named Atlantic SVP of Events, Boosting Live Programming

Jessica Goldstein steps into the role of senior vice president of events at The Atlantic, bringing a track record that includes expanding NPR’s live audience by ↑ 30% and steering the Skoll Foundation’s flagship gatherings.

Jessica Goldstein as Atlantic SVP of Events

Her tenure at NPR saw the creation of multi‑city festivals that attracted over 10,000 attendees in 2022, while at Skoll she launched a series of impact‑focused panels that drew corporate sponsors.

“Goldstein’s vision reshapes how cultural institutions engage audiences,” said a senior Atlantic editor.

The appointment aligns with The Atlantic’s broader push to monetize content after the pandemic accelerated digital‑first strategies. Industry analysts cite the move as a signal that legacy media are re‑investing in experiential formats to offset declining print revenues.

Strategic Impact on Atlantic’s Growth

For further context, see recent coverage by Reuters on media‑event revenue trends. The Atlantic expects the new events division to contribute a measurable uplift to its annual revenue stream within the next fiscal year.

Reported by: Sebastian Thorne

European Affairs Analyst