Katsuhiro Harada Launches SNK‑Backed Studio VSStudioSNK to Rival Tekken

Katsuhiro Harada Leads New SNK‑Backed Studio

Katsuhiro Harada, the veteran behind Tekken’s resurgence, has signed on with Japan’s SNK Corporation to spearhead a fresh development house. Established on May 1, VSStudioSNK will operate as a wholly owned subsidiary, with Harada appointed as representative director and CEO.

Strategic implications for the fighting‑game market

The move pits a former rival against its historic competitor, promising fresh IPs and cross‑franchise collaborations. Industry analysts note that SNK’s recent financial reports show a ↑ $15 million boost in R&D spending, suggesting ample resources for the venture.

“We aim to blend the best of both legacies and deliver experiences fans haven’t imagined,” Harada said in a statement to Reuters.

Reported by: Aria Montgomery

Media & Entertainment Correspondent